By Cheryl Strege, The Partner Marketing Group As marketers, we often pin our hopes and dreams on the fantastic (in our opinion) marketing campaigns we create to add new customers and drive more revenue. However, hidden in our closets, there are more campaigns...
Website Conversions: 5 Easy Ways to Increase Conversions
Website Conversions: 5 Easy Ways to Increase Conversions By Cheryl Strege, The Partner Marketing Group Website Conversions and How to Increase Them Are you in charge of website conversions and are in need of easy ways to increase that? Well, when I started my career...
Why Software Resellers Need to Get Out of the Content Business
I’ve been doing a lot of training on the importance of content (particularly as it relates to inbound marketing), building a content plan, and developing content that resonates with your audience. I’ve gotten some really good feedback on the sessions. Sadly, the...