Are you hiding behind Your Website? By Cheryl Salazar, The Partner Marketing Group I love having a marketing dialogue with prospective clients. The first thing I do is poke around on their website – I click the buttons, fill in the forms and I visit the About Us page....
Company Branding The lyrics to ‘Road to Nowhere’ by the Talking Heads starts out with: WELL WE KNOW WHERE WE'RE GOIN' BUT WE DON'T KNOW WHERE WE'VE BEEN AND WE KNOW WHAT WE'RE KNOWIN' BUT WE CAN'T SAY WHAT WE'VE SEEN The lyrics are reminiscent of the way many...
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