2020 was an unprecedented year of marketing evolution, with a noticeable increase in email volume and the switch to virtual events. During The Partner Marketing Group’s most recent webinar, Explore Emerging Trends in Technology Marketing, our panel of experts got...
How to Plan a Virtual Event: Ideas, Tips & Best Practices
How to Plan a Virtual Event With the cancellation of in-person events, we'd be shocked if you haven't participated in at least one virtual event over the past year. And I am sure by now you are wondering how to plan your own virtual event. How would you rate online...
7 Steps to Make Your Webinars Superstar Performers
Written by: Barbara Pfeiffer, The Partner Marketing Group For the third year in a row, webinars made it into the top 10 “most effective” lead generation tactics as reported in our 2019 Technology Marketing Benchmarks & Trends Report. That’s not surprising since...