B2B Marketing Services for the Software & Technology Channel
Imagine having an entire team of technology marketing experts helping you become the thought leader your prospects, customers, and partners trust.
That’s why software and technology companies choose The Partner Marketing Group.
How do we help you drive awareness, engagement, and opportunities?
Don't Forget!
Don't Forget!
Download the 2023 Technology Marketing Benchmarks and Trends Report
Get the most focused benchmarks in the industry to help you build a more strategic, competitive marketing plan!
Channels We Help Grow
The Partner Marketing Group helped create a marketing plan custom tailored to our needs and desired growth as a business. Once we created a plan, Cheryl and the team have helped us with execution and all the necessary steps to grow our marketing arm. During our marketing implementation they’ve given us the tools and knowledge we need to succeed. As a result of this work, we’ve seen measurable growth and success in our business! We look forward to a strong continuation of our partnership with The Partner Marketing Group and finding new ways to grow and expanding our marketing efforts!
Cheryl Salazar and the other Partner Marketing Group Team members are fantastic! Cheryl has become one of my most trusted advisors and has elevated our marketing capabilities to new heights! One thing that differentiates the PMG team is their vast knowledge of the Microsoft Partner ecosystem. From day one, they were able to hit the ground running and implement programs that have transformed our organization. For example, for the first time in our company’s history, we are getting leads from our website. Additionally, with all the recommendations the team has made, they have always had the best interest of Gryphon in mind. I’m so thankful to Cheryl and her team, and I look forward to working with them for many years.
Expand Your Marketing Knowledge
The Benefits a Bottom-Up Approach to Marketing Budget Planning
Budgeting can be tedious for B2B marketers, especially when goals are imposed from the top. In our recent Technology Marketing Benchmarks & Trends Report, most respondents report receiving a marketing budget of 5% of AGR or below. This is well below the 11%...
Embracing Flexibility: 4 Tips to Successful Agile Marketing
The marketing landscape is constantly changing. Trends come and go, new channels emerge, and customer preferences shift over time. If you don't revisit your marketing plan regularly, it will become outdated and ineffective. Our recent Technology Marketing Benchmarks...
Navigating the Benefits of Outsourcing Your Marketing Efforts
In today’s global economy, outsourcing is becoming an increasingly popular way to handle marketing efforts. Our recent Technology Marketing Benchmarks and Trends Report reveals that 87% of technology marketers plan to outsource just as much or more of their marketing...
